- Are you losing sales because of low popping popcorn?
- Are you REALLY saving money with a lower priced popcorn?
- Popping Expansion Is The Key To Increasing Your Profits
Popcorn is rated based on its MWVT (Popping Expansion) A lower grade popcorn may pop at a MWVT rating of 38 and a high quality hybrid of popcorn will have a MWVT rating of 48. A 50 lb bag of corn is a 50lb bag of corn, right?
NO!!! A high grade of popcorn expands more than a lower grade of corn. Thus, to fill a container takes less kernels using a high grade of corn. How much of a difference is it? Check out the chart below to find out. The difference in cost between a low grade of corn and a high grade is probably $ 10.00-$12.00 per bag. The difference in Retail Profit is: 3E Box @ Retail of $1.00 is $ 365.00 per 50 lb bag.
Click on the chart below. If your retails are higher than what is listed, it’s costing you more than you think.